IYAYI

WHAT WE MANAGE: 
Social Media Deliverables:

Social Media Strategy

Edited Reels

Carousel Design

Stories Design and Posting

Content Scheduling and Posting

Insights and Analytics Reporting

Email Marketing Deliverables: 

Email Marketing Strategy

Email Copywriting

Email Design

Insights and Analytics Reporting

THE PROBLEM

Iyayi Official needed a reliable team to handle their social media and email marketing, allowing them to focus on growing their business. As a contemporary African fashion brand catering to a global audience, they required a consistent and professional online presence.

However, managing content creation, audience engagement, and email campaigns in-house was time-consuming and took attention away from other core business operations. They needed trusted professionals to take over these tasks efficiently while maintaining the brand’s identity and voice.

THE SOLUTION

Contently Curated stepped in to provide seamless social media management and email marketing support.

We developed a structured content strategy to maintain an engaging and cohesive brand presence across digital platforms. By curating visually compelling content, managing interactions, and crafting targeted email campaigns, we ensured Iyayi Official remained top-of-mind for both existing and potential customers.